Part One:

Discover how to embrace “marketing as a mission” by appropriating the concept of taking the land, found in Exodus 23. This concept includes four principles: gradual expansion, within borders, with dependent responsibility, and without compromise. Additionally, learn how to define your ideal client.

Part Two:

Learn how Christian financial advisors are different in their marketing strategies in four ways. Also, understand key marketing principles that apply in light of a “serving versus selling” marketing model. Finally, acquire an eight step process to customize your marketing plan.