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In this lesson, Ron Blue shares motivations for giving by helping advisors understand the various factors that lead clients toward greater generosity. He teaches how using a few client counsel strategies allows an advisor to effectively come alongside clients in their journey toward greater and more effective generosity. Finally, he answers some common giving questions from his years of experience, and encourages advisors that they cannot take clients where they have not been themselves.
Ron Blue is widely considered to be the father of Christian financial planning. He is the founder or co-founder of Blue & Co., Ronald Blue Trust, Kingdom Advisors, and the National Christian Foundation. Ron is also the founder of the Ron Blue Institute established at Indiana Wesleyan University in 2012. He has written more than 20 books on personal finance from a biblical perspective and has served on the boards of numerous organizations. Ron and his wife Judy have been married for 56 years, have five children and 13 grandchildren, and live in Bloomington, Indiana.